Involuntary Symbiosis Chapter 20
byHow is the consideration going?
In fact, Fu Yaren’s question about the size of their marketing budget was crucial. This approach significantly reduces their marketing expenditure, unlike a fixed budget where the sales volume of their suppliers would be separated from the platform. The platform would be less affected by sales volume, its revenue would be stable, the risks for both parties would be isolated, and the relationship would be relatively loose.
Xu Tongxiao utilized “incentive compatibility.”
If a percentage is taken from each item sold, the interests of the platform and the Xu family’s suppliers are tightly bound. To earn more, the platform will spontaneously work hard to help the Xu family sell goods.
This way, the Xu family not only reduces marketing expenses but also partially transfers the risk and pressure of innovation to the platform. This represents a deep trust and tightly bound collaboration.
Fu Yaren was testing whether they were making the platform bear a significant marketing risk. Wang Ling needed to go back and consolidate the data on projected marketing funds and risk control reserves, then contact Yu Luguang’s secretary.
At the same time, Nan Ningyue sat in the conference room, facing Lian Chengde, the young CEO of Interlink. Lian Chengde looked at the contract. Besides the basic supply chain clauses, the projected marketing funds were ample, and risk control and risk capital reserves were properly allocated.
Lian Chengde looked at the contract, a smile playing on his lips. He asked, “Mr. Nan, your capital division is truly unexpected for a junior like myself.” He set the contract down, looking at the handsome alpha before him, whose appearance was androgynous.
“This is because your company possesses immense strength,” Nan Ningyue replied, smiling politely at the young alpha.
The percentage drawn from each product was not excessive, sitting at a medium level. However, once sales volume reached a certain threshold, the division could reach twenty percent. Given the Xu Group’s market share, the amount Interlink would receive was not a small figure.
“It seems Mr. Nan is very confident,” Lian Chengde chuckled lightly, his expression relaxed. “But your company is not the only one I cooperate with. They have shown great sincerity.”
“Naturally, given the sheer size of Mr. Lian’s company,” Nan Ningyue conceded a step, then changed the subject: “But the benefits Mr. Lian can gain from cooperating with us might exceed what is written in my contract.”
Xiaohui, based on the progress and issues reported by Wang Ling’s side, had modified the contract slightly, presenting the data on marketing and risk management.
Nan Ningyue adopted different strategies for capital division based on the varying circumstances of the two platforms. For a platform like Interlink, which has high daily traffic and a mature system for everyday services, normal sales would not be too poor. The percentage drawn from each product was set at a moderate level that the other party could accept, while setting a high sales volume target that they could reach. This would stimulate Interlink’s enthusiasm for cooperation.
Meanwhile, Nan Ningyue could secure the final pricing power among the intermediaries, benefiting the public.
Lian Chengde smiled and waved his hand. His female alpha secretary handed a contract to Nan Ningyue. He smiled and said, “Since Mr. Nan is so sincere, why not consider a marketing collaboration? Interlink is fully sincere.”
Nan Ningyue hadn’t expected Lian Chengde to have this move hidden. He didn’t rush to pick up the contract. Xiaohui understood immediately. She picked up the document, quickly scanned it, and after completing a summary, informed Nan Ningyue of the general contents beside him. Lian Chengde listened attentively as well.
After listening, Nan Ningyue curved his lips and said, “I didn’t expect Mr. Lian to be so sincere.”
“Naturally,” Lian Chengde smiled and asked, “How is your consideration going, Mr. Nan?”
“The time is a bit short; I can’t decide immediately. How about this?” Nan Ningyue smiled politely and then said, “Let’s arrange another meeting to discuss both cooperation projects then.”
“Naturally.” Lian Chengde had anticipated this outcome. He had heard that Mr. Nan was a very cautious person. The previous incident of selling one-third of the shares to the state was surprising, but it also showed Mr. Nan’s strategy to mitigate global supply chain risks.
Lian Chengde checked his watch and saw that it was already past ten o’clock. It was quite late. He wondered if his older brother had finished work. If his brother wasn’t working overtime tonight, given his usual weary state, he was probably already asleep at home.
Fine, he would bother him over the weekend.